Efficiency is key. When it comes to enrolment, you're dealing with large volumes of new students coming on board. You might only have a small enrolments team to manage the process. Streamlining your ability to communicate efficiently and effectively and at scale around enrolments can be the difference between a student deciding on you, or another education provider.
Reach them where they'll see it. Cut through the noise of email and keep it on a channel students prefer and use like SMS, ensuring they both see and action your messages.
The little things count. Deliver a great student experience by using the data you already have, like the courses, campuses attending or programs students have applied for to provide a personalised, consistent and on-brand dialogue.
Divide and conquer. Capturing a student's intention to study, defer or decline takes a significant load off of enrolment teams during busy intake periods. Enabling them to focus their efforts elsewhere.
Before you start
To enable the following experiences it's key that you have access to your student offer/enrolment data:
At a minimum, you will need the course or program each student has applied for and the status of each.
The related contact information (mobile phone number and email address) of each student and empty placeholders to capture student responses.
To provide a better experience, having the student's name and demographic information ensures a more personalised experience.
Relevant enrolment dates and deadlines enable you to further optimise scheduling and ensure that the communication is as clear and detailed as possible.